Influencing with a purpose

Willem Verbeke and Lamar Qayoumi developed the six building blocks of influence which can be put to use in order to influence individuals or groups in an effective way. These six building blocks of influence are discussed in much depth and are illustrated using examples from practice. In addition, the authors discuss in more detail three specific processes which affect the way in which to influence people: sensory, cognitive and motivational processes.

Hogeschool Leiden
Hogeschool Rotterdam
Groeneveld Academy
Professional Capital
Izebrand Management & Coaching
Het sales centrum
Sales met inzicht

ExploreMe uses cookies for analyzing visitors behavior.